No one wants to deal with a candidate ghosting them, especially if you’ve worked hard to find a new opportunity for them. While much of this has to do with each individual’s personality and needs, not all the blame rests with the candidate. The best talent will ghost your staffing firm if you aren’t careful.
These four weaknesses may be the blame for why job seekers aren’t calling you back.
Communication is Poor
The number one reason candidates are ghosting your staffing firm is that you are not communicating well. You should maintain tight communication with candidates and clients when you are working to find a good placement. Even if you are too busy to reach out to every candidate individually, you have to find a way to keep them updated about the process. If you can’t communicate with them properly, they won’t feel like a priority and, in turn, they won’t make you one.
The Hiring Process is Too Long
Another weakness that can lead to candidates ghosting your firm is the long hiring process. If your time-to-hire is too long, it is easy for the candidate to disengage and lose interest in the position. Right now, candidates are driving the job market. By taking too long to place candidates you are increasing the risk of being ghosted.
You Aren’t Finding a Good Fit
Candidates will also ghost a recruiter if the position isn’t a good fit. Instead of communicating about the problem and explaining why the job isn’t for them, they will just ghost you. Good placement is the staffing agency’s primary objective. You want to pinpoint the goals of the client and the candidate. Make sure you are communicating regularly so that you can learn about their long-term career goals and how they fit in with your client’s goals.
Your Firm Ghosted Them
If a candidate has been ghosted by your firm or another recruiter in the past, they are more likely to disappear from the hiring process. It is a good idea to ensure that you aren’t leaving any candidates hanging. Even if the employer decides to go with another candidate, you have to maintain communication with them. Ghosting candidates will just lead your firm to lose credibility.
How to Prevent Candidate Ghosting
Thankfully, there are things you can do to address the weaknesses listed above. What can you do to prevent candidate ghosting altogether? Consider these tips.
- Create a better candidate experience. When candidates are pleased with their experience, they are less likely to ghost you and more likely to be loyal to your firm.
- Encourage candidates to provide you with feedback. This helps increase engagement and address the candidate’s individual needs.
- Educate your clients about candidate needs. When employers are knowledgeable about the needs of the candidates, it decreases the risk of them ghosting you.
- Streamline your processes. Speeding the process up with help prevent candidates from leaving you high and dry.
Need Help Streamlining Your Onboarding Process?
One of the best ways to ensure candidates don’t ghost your staffing firm is to utilize new technology to help streamline your processes. Essium’s tech can help you organize candidate data, automate communication, and manage onboarding tasks. Contact us to learn more about our cutting-edge technology and how it can change your staffing agency for the better.
